Predrag K Nikolic
  • Male
  • Novi Sad
  • Serbia
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Predrag K Nikolic posted photos
May 5
Predrag K Nikolic updated their profile
May 5

Profile Information

Areas of Digital Art
Robot Creativity, AI Aesthetic, AI Abstraction, AI automated content, Interaction Design, Multisensory experience, Design for Behaviour Change
Website/Blog/YouTube/ or Viemeo site
When and how have you participated at SIGGRAPH Conferences? (exhibits, talks, panels, performance, screenings). OK if you have not participated.
SIGGRAPH Asia 2017, Art Gallery, Installation: Robosophy Philosophy
SIGGRAPH 2018, Article 18 Syntropic Counterpoints Project
SIGGRAPH Asia 2020, Art Gallery, Interactive Installation: Botorikko, Machine Created State
Are you a member of ACM SIGGRAPH?
Are you on a SIGGRAPH Committee?
Have you shown art in any SIGGRAPH Art Shows?
If you answered yes to the above question, please list year(s)
Have you shown in any SIGGRAPH Animation Screenings?
What countries do you work in?
Short Bio
Predrag K. Nikolic is an interactive media designer, digital media expert, and media artist who holds a Ph.D. in Digital Media and an MBA. His research focuses on intelligent interfaces, robot creativity, AI aesthetics, AI abstraction, and design for behavioral changes. He mixes experiential reality, artificial intelligence, and responsive environments to engage an audience in new types of interactive experiences and media perceptions. His design and artworks, such as Botorikko, MindCatcher, InnerBody, Ciklosol, Before & Beyond, Vrroom, Robosophy Philosophy, Digital Lolipop, In_Visible Island were exhibited worldwide and presented at the Ars Electronica Festival, SIGGRAPH, SIGGRAPH Asia, Technarte USA, Technarte Spain, Singapore Science Center, Hong Kong – Shenzhen Design Biennial, Maison Shanghai, National Museum of Applied Art in Belgrade, National Museum of Education in Belgrade.

At the moment he is an Associate Professor and Principal Investigator at the School of Creativity and Art, ShanghaiTech University. Before joining ShanghaiTech, prof. Nikolic was an associate professor at Shantou University School of Art and Design China, Dean of Faculty of Digital Production at Educons University Serbia, Visiting Professor at Bergen Academy of Art and Design Norway, Researcher at Aalto University Finland, Global Digital Director at Grey Germany, Global Digital Director at J. Walter Thomson Germany, Global Head of Digital at Ogilvy Greece, Head of Digital Marketing at Groundlink USA, Consultant at Yahoo USA and Managing Director at JadePremier United Kingdom.

During his career in a creative industry, he conceptualized and designed digital media presence for clients such as Telenor, IBM, Nestle, H&M, Mars, Coca-Cola, Credit Agricole Bank, Yahoo, Czech Airlines, and many others.

Predrag K. Nikolic has published numerous research papers in the field of artificial intelligence aesthetics, robot creativity, robot–robot interaction, design for behavior change, collective creativity, mix-experiential reality, multi-sensory interfaces, interactivity, and interface design. He lectures at universities and giving speeches at international conferences such as EmTech MIT, Technarte, SIGGRAPH, INTETAIN, MobilityIOT, Smart City 360, etc.
Professor Nikolic is Editor-In-Chief for EAI Endorsed Transactions on Creative Technologies Journal and European Alliance for Innovation Fellow.

More about prof. Nikolic you can find on

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